Dynamic Creatures said on Tuesday it has partnered with Sixth Wall Studio, an AI studio Hasbro launched in June 2026, to bring Hasbro characters to life as interactive robots.
Sixth Wall plans to carry its CharacterOS platform and Behavioral Licensing framework over to the physical world, while Dynamic Creatures links a character's conversation and personality to movements, gazes and gestures. The partners see uses at theme parks, resorts, hotels, cruise ships and shops.
Co-founder and chief executive Marc Theermann said a person supervises the robots for now and that more autonomy will be added over time. Dynamic Creatures, Boston Dynamics' official hospitality and entertainment partner, came out of stealth in September 2026 and recently released Hugo, its first character robot, which has 43 actuators.
Background
Dynamic Creatures
Character robot company
A company in Cambridge, Massachusetts, that builds custom character robots and is Boston Dynamics' hospitality and entertainment partner.



